Facebook Images: The 20% Text Rule Written by Annette. Posted in Inbound Marketing, Social Media for Business What's Happening Recommended by Hashcore Tweet Annette As the founder of Inspire & Acquire, Annette is an academic with real-life experience. She is the lead social media strategist and guides the I & A team. Full Profile Leave a comment Notify me of follow-up comments by email. Notify me of new posts by email.